Doing Good Business – Woofley Jubbley!

Doing Good Business – Woofley Jubbley!

Tash Bright No Comment

Amanda had a long-term ambition to set up her own business as a dog groomer but was finding it difficult to get started. She was in receipt of benefits and a significant barrier she faced was access to start-up finance for equipment and clothing. Amanda had enrolled in a City and Guilds Level 2 in Dog Grooming and successfully completed the training in April 2019. She now intends to enrol on the Level 3 course in Dog Grooming and would also like to study pet behaviour and psychology.

Amanda’s Doing Good Business coach worked with her to set some achievable goals that would helpe her to develop her business.  The support included business planning that;

  • considered the strengths, weaknesses, opportunities and threats connected to the potential business and an action plan was devised to overcome the threats and weaknesses
  • included a marketing plan that considered branding, web presence, networking and options for advertising and securing local customers
  • helped the client to choose a business and domain name:
  • provided one-to-one guidance regarding search engine optimisation for the business to rank higher in search engines such as Google
  • involved financial planning in the form of a cash flow forecast.

A huge barrier to progression was that Amanda did not have all the finance she needed to start her business. The Building Better Opportunities ‘Barrier Busting’ fund came in very useful and paid for the branded work wear that was needed. Amanda’s coach also found some local start-up funding to pay for essential equipment to get Amanda started in business.

Amanda notified her work coach at the Job Centre who then discussed the new Enterprise Allowance with her. Amanda can now develop her business whilst receiving benefit payments.

Working with Building Better Opportunities opened doors to start-up finance, courses and marketing for Amanda.

The support enabled Amanda to launch her business and she is now registered as self employed and has been working as a dog groomer for the past 6 weeks.

Amanda said: ‘I have tried for many years to find help to start my dog grooming business and found many barriers. Finding Doing Good Business has been amazing and, with their help, my business is now on the road to success. A big thank you from me!’

Amanda’s Doing Good Business Coach said: ‘I think Amanda’s success is due to her commitment to the process. She knew what she wanted and was willing to work with me as her coach to set realistic goals and work on agreed actions to move things forward.’

Amanda offers a dog grooming service from her base in Doncaster. You can visit her website here: Woofley Jubbley Dog Grooming.

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